PetSmart to Carry Wellness Pet Food for Dogs and Cats | Business Wire

PHOENIX–(BUSINESS WIRE)–PetSmart^® (NASDAQ: PETM) will expand its selection of

natural pet foods with the addition of Wellness^® brand

pet food and snacks available in stores and online at www.petsmart.com

beginning in the fall of 2010. Soon to be the newest specialty pet food

line for PetSmart, Wellness is made with only the finest natural

ingredients, including lean meats, whole grains, fruits and vegetables,

in wet and dry recipes for dogs and cats.

People often choose natural foods for themselves because they are

nutrient-rich and support overall health and wellness. The PetSmart and

Wellness partnership represents a shared commitment to increasing

awareness of the health benefits of feeding a natural pet food. Also, it

acknowledges an increasing demand for natural specialty pet foods as pet

parents become aware that the same healthy food options are available

for their pets.

“Feeding pets a balanced and nutritious diet is paramount to helping

them live healthy, happy lives,” said Michael Sapp, vice president of

merchandising consumables at PetSmart. “With the addition of Wellness,

we’ll provide our pet parents with an expanded natural selection of

nutritious specialty pet food and treats.”

It was a natural fit to work with PetSmart, according to Mark Shuster,

vice president of marketing at Wellness. “PetSmart has a wealth of

specialty food retail experience and a shared passion to provide pet

parents with the highest quality foods for their pets,” says Shuster.

“They share our dedication to educating pet parents about the importance

of high quality nutrition for each pet’s unique needs and lifestage.”

For PetSmart, the partnership with Wellness represents its commitment to

offering the best products and services for the total lifetime care of

pets. “Our goal is to be the health, nutrition and lifestyle

resource to help pets achieve the best life possible,” adds Sapp.

About PetSmart

PetSmart, Inc. is the largest specialty pet retailer of services and

solutions for the lifetime needs of pets. The company employs

approximately 45,000 associates and operates more than 1,160 pet stores

in the United States and Canada, 165 in-store PetSmart PetsHotel(R) cat

and dog boarding facilities, and is a leading online provider of pet

supplies and pet care information (http://www.petsmart.com).

PetSmart provides a broad range of competitively priced pet food and pet

products; and offers complete pet

training, pet

grooming, pet

boarding, PetSmart(R) Doggie

Day Camp (SM) pet day care services and pet

adoption services. Since 1994, PetSmart

Charities, Inc., an independent 501(c)(3) non-profit animal welfare

organization and the largest funder of animal welfare efforts in North

America, has provided more than $109 million in grants and programs

benefiting animal welfare organizations. Through its in-store pet

adoption partnership with PetSmart Charities(R), PetSmart has helped

save the lives of more than 4 million pets.

Follow PetSmart on Twitter http://ift.tt/1jO9SZS

Find PetSmart on Facebook http://ift.tt/UeAhUV

About Wellness

Wellness^®

– This Is Where True Wellness Begins^TM

Wellness is a proud member of the WellPet family of brands. For those

pet parents who value quality nutrition, Wellness,uses carefully

chosen, authentic ingredients to create food you can trust to provide

the foundation of your pet’s well-being. Wellness is sold in pet

specialty stores and natural food stores across North America. Visit http://ift.tt/TfxGKK

to learn more.

Follow Wellness on Twitter http://ift.tt/1DbzFUy

Find Wellness on Facebook http://ift.tt/1DbzGaQ

The post PetSmart to Carry Wellness Pet Food for Dogs and Cats | Business Wire appeared first on News JX Health.

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